Ben Sayers started from humble beginnings, carrying out club repairs and making golf balls by hand from a lean-to shed adjacent to the 18th tee at North Berwick Golf Club, which was to become Ben’s first shop.
It was from this shed that he started to acquire a reputation as a golf club manufacturer and innovator, even making a set of clubs for King Edward VII as far back as 1902!
Ben was also a highly acclaimed golfer himself and was particularly renowned for his match play abilities, playing high-stakes matches against the best golfers of his day. He played in 33 Open Championships and had 12 top 10 finishes, playing his last Open at the age of 67.
The Ben Sayers brand has a fantastic reputation for creating revolutionary pieces of golf equipment, including the original gutta-percha balls, the ‘Benny’ putter (the first to have a square-edged grip), the first set of carbon-shafted clubs and the first ‘oversized’ driver. Ben Sayers even made a putter for Jack Nicklaus during the 1970s.
Today, Ben Sayers continues to manufacture a range of high-quality clubs, golf bags, trolleys and accessories and supplies them all over the world.
Despite the well documented worldwide challenges in 2021 posed by COVID, raw material shortages and soaring freight rates, the golf industry continued to thrive, with a huge number of new participants taking up the sport for the first time.
Testament to this was in our financial performance, with growth of over 30% in the Ben Sayers brand compared to the previous year.
Ben Sayers offers an extensive product range that enables golfers to purchase everything they need to get into this great sport. We worked hard to maintain supply to our fantastic and loyal customer base throughout 2021 and further steps have been taken to ensure that we will be in a stronger stock position in 2022.
Our electric trolley range continued to thrive in 2021 and we are now firmly established as one of the leading brands in the electric trolley market. We hope to continue this growth in 2022 by continuing to offer an exceptional product at an incredible price, as well as offering fantastic after-sales service on the rare occasion that something goes wrong.
With some delayed product launches last year, we will be continuing to offer our new XS Cart Bags, XF Pro Ladies Series and new 6” Stand Bag colourways in 2022 and remain as focussed as ever on our extensive ladies product range, which is shown in greater detail on pages 11 and 12 of our catalogue and on the relevant product categories on our website.
We would like to thank you for your continuing support and wish all our customers a successful 2022.